Every "I Want To..." Deserves a Way Forward
Every creation starts with a simple thought.
"I want to try."
"I want to create."
"I want to learn."
Yet too often, that thought is followed by another:
"But..."
But it looks too difficult.
But the tools are too expensive.
But I'm not good enough.
We believe creativity shouldn't stop there.
Our Story Started with a Small Insistence
To bring manicure and nail art creation closer to everyone
In 2009, professional nail care felt distant for many people. Salon tools were often bulky, expensive, and designed almost exclusively for professionals. For countless people who simply wanted to enjoy doing their own nails, getting started wasn't just intimidating. It was inaccessible.
We saw a gap between the desire to create and the opportunity to begin.
So we asked ourselves a simple question:
What if manicure and nail art creation could be brought closer to everyone?
Not by lowering the standard, but by lowering the barriers.
Making "I Want To" Easier
From our very first products, our goal wasn't simply to make nail tools.
It was to remove the little things that make people hesitate to begin.
So we started simplifying, without compromising what creators need.
Because creating should feel effortless, not overwhelming. Your energy belongs in your ideas, not in figuring out your equipment. They should spend it creating.
Then We Listened & Grow Better
But creating doesn't end when a product ships.
Every conversation with our community taught us something.
Every review.
Every question.
Every piece of feedback.
Every nail design shared with us.
They became part of how MelodySusie grows.
Bringing Our Beliefs to Life
Every story shared with us becomes part of how we continue to grow.
Nail Life Gallery
A home for creator stories.
Where creativity is celebrated, experiences are shared, and every journey has the opportunity to inspire someone else.
Supporting the Professional Community
Through partnerships with industry educators, competitions like Nailympia, and professional collaborations, we're proud to support the people who continue raising the standard of nail artistry while helping knowledge reach more creators around the world.
Beyond Products
Whether through educational content, community initiatives, or creator-focused programs, we continue looking for new ways to make learning easier, creativity more enjoyable, and growth more accessible.
Because supporting creators doesn't end when a product is delivered.
The People Behind Every Creation
Where creativity is celebrated, experiences are shared, and every journey has the opportunity to inspire someone else.
Some are creating their very first manicure.
Some are discovering confidence through creativity.
Some are opening their dream salon.
Some are teaching others.
Different stories. One shared passion. They're why we keep going.
Milestones and Achievements
Looking Ahead
We're still asking ourselves the same question we asked in the beginning: How can we make creating easier? Today, that question means more than designing better products.
As we look to the future, we'll continue investing in initiatives like creator development programs, professional workshops, and community events, helping more people grow not only as nail artists, but as confident creators.
Because when more creators are able to thrive, the entire community grows stronger.
Industry recognition
Your Next "I Want To..." Starts Here.
We're here to make creating easier, learning more enjoyable, and every step of your journey a little more rewarding.
